The global bluetooth
beacon market size is
expected to reach USD 58.7 billion by 2025, according to a new report by Grand
View Research, Inc. The introduction of next-generation software-based and
virtual beacons are expected to boost the market demand.
The key factor driving the
industry growth is the increased number of applications powered by beacons and
Bluetooth Low Energy (BLE) tags. Beacons are witnessing growing penetration
across asset tracking and machine/equipment status observation in high volume
verticals. At the same time, the markets for both existing and new applications
are maturing, leading to larger roll-outs.
Growing integration of beacons in
cameras, LED lightings, point of sale (POS) devices, digital signage, and
vending machines is expected to propel the industry growth over the forecast
period. Apart from retail applications, beacons are also projected to become a
common commodity in industrial applications.
Industries are increasingly
shifting toward the incorporation of Bluetooth-powered solutions from
conventional proximity solutions including Wi-Fi and RFID. Assets based on
Wi-Fi, RFID, and people flow tracking systems have currently captured a
significant revenue share in the healthcare and intra-logistics sectors. The
relatively lower price point of Bluetooth-based solutions is playing a pivotal
role in their large-scale adoption in various domains such as indoor
navigation, worker security, elderly care, and affordable asset tracking.
U.S. Bluetooth beacons market, by technology, 2014 - 2025
(USD Million)
Browse full research report on Bluetooth Beacons Market
Further key findings from the report suggest:
- Bluetooth
beacon are poised for large-scale adoption throughout the forecast period,
with a projected CAGR of 95.3% from 2017 to 2025
- The Eddystone
segment is expected to witness the fastest growth due to its open format
and the ability to offer a broad range of solutions for proximity
interactions without the need for native apps
- The
healthcare segment is anticipated to grow at an enormous rate over the
forecast period with an estimated CAGR of over 100% from 2017 to 2025, as
there has been an increased need for streamlining hospital operations to
provide customized services as per the patients’ history
- Leiden
University Medical Center uses the iBeacon technology along with Internet
of Things (IoT) platform to treat patients with Acute Myocardial
Infarction (AMI)
- The Asia
Pacific Bluetooth beacons market is expected to witness appreciable growth
which is attributed to the high potential applicability of beacons in the
retail sector
- Key industry
players include Estimote, Inc.; Kontakt.io; Accent Advanced Systems, SLU;
Onyx Beacon Ltd.; and Bluvision Inc.
For more information: http://www.grandviewresearch.com
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